We are independent & ad-supported. We may earn a commission for purchases made through our links.
Advertiser Disclosure
Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.
How We Make Money
We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently of our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

What is a Listing Agent?

By J. Beam
Updated May 16, 2024
Our promise to you
SmartCapitalMind is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At SmartCapitalMind, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject-matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

In the real estate industry, there are several key players, but for property owners wishing to sell their home, business, or land, a listing agent is the most important. This person is a real estate agent who contracts with a property owner to represent them in the sale of their property. The agent has several key responsibilities to the property owner, which he or she must fulfill in order to successfully sell the property.

A listing agent may work in commercial or residential real estate, or may work in both facets. He or she is responsible for marketing the property, presenting purchase offers to the owner, and overseeing the transaction from proposal to closing. In residential real estate, this person works for the homeowner, but may also represent a buyer as a dual agent.

Differing from a buyer’s agent, who has the responsibility of helping a buyer locate property and representing only the buyer during a real estate transaction, a listing agent is responsible for marketing a property for the seller and typically works with potential buyer’s agents to secure a deal. Like all real estate agents, he or she must be licensed in the state or province where the property they represent is located.

Among other tasks, a listing agent prepares listing and marketing material for the property, places the property in a multiple listing service (MLS) for other agents to access, and is responsible for staffing open houses, arranging private showings, and presenting and explaining offers to purchase real estate to the seller. The agent will also attend to the details of an accepted contract, such as inspections, and attend the closing with the seller.

A listing agent receives a fee based on a percentage of the sales price of the property. The percentage varies from state to state and province to province, but averages about 3.5% of the total sales price. Once a home or property owner enters into a listing contract with an agent, he or she is bound to the contract for a specified period of time. If, after the listing period expires, the agent has not found a buyer for the property, the property owner is free to enter into another contract with the same or a different real estate professional.

SmartCapitalMind is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.
Discussion Comments
By SauteePan — On Jul 17, 2010

Anon82872- I agree that this a is great article. I just want to add that in with respect to Fannie Mae, the listing agents of these bank-owned properties are also responsible for maintaining the properties for Fannie Mae, such as making sure all of the utilities are turned on and obtaining lawn care if necessary.

Fannie Mae reimburses the listing agent for the expenses and only accepts offers for its foreclosed properties through its listing agents.

So if a buyer is interested in one of their foreclosures a buyer needs to contact the listing agent of the property in order to see the home and make an offer.

By anon82872 — On May 07, 2010

Excellent explanation for what a listing agent is all about.

SmartCapitalMind, in your inbox

Our latest articles, guides, and more, delivered daily.

SmartCapitalMind, in your inbox

Our latest articles, guides, and more, delivered daily.